Social Media

Platforms

ReD

Chinese marketing app

Don't miss the well-known Chinese marketing app, RED. It's also known as Xiaohongshu is a social media and e-commerce platform.

 

RED is a content sharing application, users post product photos with reviews and tips for other users to read, comment, and save to their boards. People can review products and share their shopping experiences with a vast community. Best way to create more brand awareness to the products featured on the site.

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RED MARKETING 

 300 million

Millennials

Generation Z

users

Worldwide

Market

groups

2013

Started from

Our cases

1.4 Billion+

Followers

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WECHAT MARKETING 

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Over 1 billion monthly active users worldwide

800 million monthly active WeChat Pay users

50% of users spend 90 minutes per day

Typical user born in the 1980s and 1990s
Average user reads seven articles per day
36% of users open WeChat 30 times or more per day
35% of total time on mobile devices is spent on WeChat

WECHAT

Chinese messaging app

WeChat is one of the world's most popular social media messaging apps, and is similar to WhatsApp. It supports video, voice, and text chat and has unique features like localized translation, also has its channel. People make contents and share it on their channel, user can like, comment, share a post and follow the publisher within the separated Channels feed. More functions on the app, including pay their bills, call a cab, read a novel, get takeout, conduct business and share memories with their friends, all without ever leaving the app.

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Our cases

13 Million

views

80 thousand+ 

followers

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Weibo

Chinese microblogging webiste

Sina Weibo is a microblogging website and app which compares to Twitter and Instagram. And with more than 300 million monthly active users, it is China’s biggest social media platform after Tencent’s WeChat. In comparison to WeChat, Sina Weibo is mostly used by a younger population. It offers more informational and trending content. Likewise, Weibo allows businesses to set up official and verified accounts to communicate with their followers and advertise their products and services.

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Tiktok

short-form video service

TikTok is a short-form, video-sharing app that allows users to create and share 15-second videos, on any topic. It has over 300 million active monthly users. TikTok's main selling point is that it features built-in recording and editing capabilities that make it easy for content creators to quickly record, edit, and post video content on the platform–and have them go viral when done right.

Instagram

Social media platform

Using Instagram can drive brand awareness, boost sales, and build and track audience engagement. It's an excellent way to find customers where they're already spending time. It can also provide valuable audience insights to use with all your marketing plan strategies.

Using Instagram can drive brand awareness, boost sales, and build and track audience engagement. It's an excellent way to find customers where they're already spending time. It can also provide valuable audience insights to use with all your marketing plan strategies.

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